EVERY ENGAGEMENT, DELIVERED BY THE FOUNDER
Who you're working with: AN OPERATOR, NOT AN AGENCY
SparkQuest is run by one person: a senior product and commercial operator with 20+ years inside Australia's major digital marketplaces. No juniors, no handoffs, no vendor pitch. The person you talk to is the person who does the work.
Digital Marketplaces
18 Yrs
Digital Marketplaces
18 Yrs
Digital Marketplaces
18 Yrs
completed client projects
asx50
completed client projects
asx50
completed client projects
asx50
Applied AI, self-built
3 builds
Applied AI, self-built
3 builds
Applied AI, self-built
3 builds
why us?
AI work should be judged the way any product investment is judged: by return, not by demos. I rank opportunities by what they're worth and prove the top one with a working build, so decisions get made on evidence rather than slideware.
AI work should be judged the way any product investment is judged: by return, not by demos. I rank opportunities by what they're worth and prove the top one with a working build, so decisions get made on evidence rather than slideware.
Every change is auditable and easy to roll back, so adoption feels safe. The result is the boring kind of success; fewer clicks, fewer spreadsheets, more time for work that actually matters.
What makes THIS different
01
Operator, not consultant.
20+ YEARS RUNNING PRODUCT AND P&L INSIDE MARKETPLACES, NOT ADVISING FROM OUTSIDE THEM.
01
Operator, not consultant.
20+ YEARS RUNNING PRODUCT AND P&L INSIDE MARKETPLACES, NOT ADVISING FROM OUTSIDE THEM.
02
Fixed scope, fixed price.
TWO WEEKS, ONE PRICE, AGREED UPFRONT. NO OPEN-ENDED BILLS, NO SCOPE CREEP.
02
Fixed scope, fixed price.
TWO WEEKS, ONE PRICE, AGREED UPFRONT. NO OPEN-ENDED BILLS, NO SCOPE CREEP.
03
Proof, not slideware.
THE SPRINT ENDS WITH A WORKING BUILD OF THE TOP OPPORTUNITY, NOT A DECK OF RECOMMENDATIONS.
03
Proof, not slideware.
THE SPRINT ENDS WITH A WORKING BUILD OF THE TOP OPPORTUNITY, NOT A DECK OF RECOMMENDATIONS.
Barry Freeman
Founder
10
NOW · SPARK QUEST
"AI is everywhere. The value isn't. It takes real product and design thinking to tell them apart."
"AI is everywhere. The value isn't. It takes real product and design thinking to tell them apart."18+ YRS
Building, running, and transacting digital marketplace businesses. From product P&L to CEO and board-level roles
ASX50
Executive product and commercial leadership — P&L ownership, pricing, and product strategy
·REA Group
BOARD-LEVEL
M&A, investments, and data-for-value partnerships at group level
APPLIED AI
Applied AI advisory, agentic builds, and self-built AI products
Barry Freeman
Founder
10
NOW · SPARK QUEST
"AI is everywhere. The value isn't. It takes real product and design thinking to tell them apart."
"AI is everywhere. The value isn't. It takes real product and design thinking to tell them apart."18+ YRS
Building, running, and transacting digital marketplace businesses. From product P&L to CEO and board-level roles
ASX50
Executive product and commercial leadership — P&L ownership, pricing, and product strategy
·REA GroupBOARD-LEVEL
M&A, investments, and data-for-value partnerships at group level
APPLIED AI
Applied AI advisory, agentic builds, and self-built AI products
Barry Freeman
Founder
10
NOW · SPARK QUEST
"AI is everywhere. The value isn't. It takes real product and design thinking to tell them apart."
"AI is everywhere. The value isn't. It takes real product and design thinking to tell them apart."18+ YRS
Building, running, and transacting digital marketplace businesses. From product P&L to CEO and board-level roles
ASX50
Executive product and commercial leadership — P&L ownership, pricing, and product strategy
·REA GroupBOARD-LEVEL
M&A, investments, and data-for-value partnerships at group level
APPLIED AI
Applied AI advisory, agentic builds, and self-built AI products
11
about AI for business
News
11
about AI for business
News
11
about AI for business
News
Newsletter
I send occasional updates about new case studies and useful tips.
Newsletter
I send occasional updates about new case studies and useful tips.
Newsletter
I send occasional updates about new case studies and useful tips.
12
Help & Info
FAQ
01
What exactly do I get with the sprint product?
A ranked map of the few AI moves worth doing for your business, a working proof of the top one, and a build roadmap with the ROI case. Real output, not a slide deck.
02
How much is it, and what does it cost to go further?
The Sprint is a fixed fee, agreed upfront, no open-ended bills. If you decide to build what it proves, that's scoped and quoted separately, with your Sprint fee credited toward it.
03
How long does it take, and what do you need from me?
Two weeks, mostly remote and async. I need access to the right people and context early, then a few focused conversations. It's built to run without derailing your team.
04
Why you, and not an AI agency?
I'm an operator, not a vendor. Twenty years building and scaling products at ASX50 marketplaces, now applying that judgment to AI. You get a senior view on what's actually worth doing, not a sales pitch for tools.
04
What if the Sprint shows nothing's worth doing?
Then that's the finding, and it's a valuable one. Knowing where AI won't pay saves you far more than the Sprint costs. You still leave with the map and the reasoning.
04
Is my data and situation kept confidential?
Yes. Everything we discuss stays between us, and I'm happy to work under an NDA.
04
What happens after the Sprint?
If there's a clear move, I scope and build it. From there I can stay on as an advisor while it scales. No obligation. Most clients start with the Sprint and decide from there.
01
What exactly do I get with the sprint product?
A ranked map of the few AI moves worth doing for your business, a working proof of the top one, and a build roadmap with the ROI case. Real output, not a slide deck.
02
How much is it, and what does it cost to go further?
The Sprint is a fixed fee, agreed upfront, no open-ended bills. If you decide to build what it proves, that's scoped and quoted separately, with your Sprint fee credited toward it.
03
How long does it take, and what do you need from me?
Two weeks, mostly remote and async. I need access to the right people and context early, then a few focused conversations. It's built to run without derailing your team.
04
Why you, and not an AI agency?
I'm an operator, not a vendor. Twenty years building and scaling products at ASX50 marketplaces, now applying that judgment to AI. You get a senior view on what's actually worth doing, not a sales pitch for tools.
04
What if the Sprint shows nothing's worth doing?
Then that's the finding, and it's a valuable one. Knowing where AI won't pay saves you far more than the Sprint costs. You still leave with the map and the reasoning.
04
Is my data and situation kept confidential?
Yes. Everything we discuss stays between us, and I'm happy to work under an NDA.
04
What happens after the Sprint?
If there's a clear move, I scope and build it. From there I can stay on as an advisor while it scales. No obligation. Most clients start with the Sprint and decide from there.
13
Ready to start?
Get in touch
Whether you have questions or just want to explore options, I’m here.
13
Ready to start?
Get in touch
Whether you have questions or just want to explore options, I’m here.